News

It's a hard game - online businesses. People think it's easy. Build the site... and they will come. This is just not the case. www.american-breakfast-cereals.co.uk (home to, we believe, the cheapest poptarts in the country) is our vehicle to test out our eCommerce skills and ensure that we are developing great sites for our clients that sell, sell, sell... and make them ££££.

This new site design, layout, navigation structure, pricing and additional products/services (such as wrapping service and product bundles) are all part of our journey to compete in this incredibly tough marketplace and prove our 'metal'. When you're pitching against Amazon, Firebox and leading, well established sites like American Soda, this is a tough market to be in.

So, we shall see if our enhancements/developments make a real tangible difference to SEO, Visist, Conversions, Sales Value and Repeat Purchase. All being monitored by us to see what makes 'the difference'.

We'll keep you posted.