News

ooba:interactie, leading web design agency in Berkshire, launched new webstore www.american-breakfast-cereals.co.uk is today. Selling Lucky Charms, Froot Loops, Captain Crunch and Pop Tarts.

The store represents a huge opportunity for ooba:interactive to demonstrate our ZenCart and eCommerce expertise and will become a case study for us to build on for the future. Not only are we involved in the consultancy, branding, ecommerce 'thinking', design and build, we are also going to be managing the site completely.

ooba:interactive will be handling all the marketing and promotions including the monthly e-newsletter, events, promotional 'specials', list generation, sales and retention.

As well as this, we will execute all the shipping too. In short, we are running the store.

Our initial objectives are to attract customers, monitor and continually improve conversion rates, retention rates, repeat orders as well as maximise profit at all stages. This is a golden opportunity to demonstrate our online business accumen.